[clue-talk] Kindle 2

[Nate Duehr]

Hey, a question came to mind.

 

Do you have to read the NYT's advertisements on the Kindle?  That seems
CRITICAL to the analysis, and they didn't include that in the article.  



Costs mean NOTHING without knowing what they're bringing in in subscriptions
and advertising revenue. (Or in the case of newspapers these days, how much
money they're losing on slack ad revenue numbers, perhaps.)  Gotta look at
the whole balance sheet.


These guys pulled a little "sleight of financial hand" on this one,
methinks.

 

If the ad revenue is "lost" on the Kindle platform -- take however many
subscribers they have, and whatever their server farm for the Kindle readers
costs them to operate -- and you'll have the "real" price of what a
subscription *should* be.

 

Paper with solid ad revenue in a format where it's a little more easily
ignored but still "there" might be a heck of a lot cheaper than no ad
revenue and the convenience of carrying around a device with it loaded up
anytime you want to read it.

 

Nate 

 

From: clue-talk-bounces at cluedenver.org
[mailto:clue-talk-bounces at cluedenver.org] On Behalf Of Brian Gibson
Sent: Friday, March 13, 2009 5:26 PM
To: CLUE talk
Subject: Re: [clue-talk] Kindle 2

 

The carbon footprint reminded me of the financial overhead when it comes to
printing:

http://www.businessinsider.com/2009/1/printing-the-nyt-costs-twice-as-much-a
s-sending-every-subscriber-a-free-kindle

Note that the costs quoted in the article are underestimated.  So actual
savings would be higher.

 

  _____  

From: Steve Parkhurst <psparky at comcast.net>
To: CLUE talk <clue-talk at cluedenver.org>
Sent: Friday, March 13, 2009 5:21:56 PM
Subject: RE: [clue-talk] Kindle 2

 

I do most of my reading with the Kindle; books, magazines, occasionally
newspapers. Mostly I read just released non-fiction books along the lines of
global warming, green revolution, etc. I read someplace, and I can't
remember where, that the second or third best way to reduce our carbon
footprint is to read digital books, newspapers, magazines, etc. It is a
highly petroleum intensive industry to say nothing about the loss of
atmosphere cleansing trees.

 

 

 

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